Veganism and the Problem of Cultural Diversity

In our postcolonial world, the high consumption of animal products is now related to aggressive Western marketing, heavily subsidized animal agriculture in Western countries that gluts global markets, exploitative and often violently enforced use of land and resources outside of the West (such as the destruction of the Amazon rainforest for beef production), forced removal of Indigenous communities, predatory lending and capitalist ventures led by global financial entities such as the World Bank, and increased consumer power made possible by globalization. Diets heavy in animal products are not culturally diverse; they are products of Western imperialism. The global majority cannot digest lactose (dairy) beyond the age of weaning (a normal process among mammals), and, as animal flesh is expensive to produce or shunned in certain spiritual practices, traditional diets of the world have been based in fruits, vegetables, legumes, and pulses. Plant-based diets are more cost efficient, sustainable, and healthful, accounting for their foundational and ubiquitous presence across almost of the world’s cultures.

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Essays

The Fetishization of “Animal-Friendly” Animal Products

The Body Shop, like LUSH, markets itself as a compassionate company while simultaneously profiting from the institutionalized exploitation and killing of Nonhuman Animals. Declaring to customers that non-vegan animal-based products “don’t harm the animals” is false advertising of the worst kind. As is the case with most capitalist enterprises that profit from the oppressed, The Body Shop banks on customers never questioning or thinking critically about their ethical claimsmaking. This false consciousness is buttressed by “cruelty-free” labeling and endorsement from large “animal rights” non-profits such as PETA. These charities have effectively socialized many customers that is okay to use, harm, and kill other animals as long as it is done “nicely.”

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Essays